One of my favourite website pages to design is the contact page. Why? Well, it needs to have all your important contact info yet not be overly cluttered or distracting. It should provide some helpful information and urge visitors to get in touch with you. It’s also a great page to have a little fun and let your brand personality shine.
So what exactly needs to be on your website contact page? Keep reading to find out!
9 Key Components of a Great Website Contact Page:
Contact Information
Contact information such as your phone number and email address. Sometimes a contact form might not be applicable. Be sure to make it easy for people to contact you by giving some other options.
Contact Form
Contact forms are standard on any website contact page. Don’t be afraid to think outside the box with these – customize your form with dropdowns or specific questions if you’re looking to qualify people getting in touch.
Your Full Name
If you’re a service provider, include your full name! Someone might want to reach out about opportunities such as speaking at a conference or a brand collab. It can be awkward if they can’t find your name on your website. So, be sure to include it.
Social Media Links
Social media links can be presented on your contact page but a word of caution. Use outbound links like these sparingly on your website. Social media is supposed to be the handshake that introduces you to your audience. It’s supposed to be a means of connection and a way to get traffic to your website – not the other way around. However, showing you are present on social media can establish credibility in your business. Place your links here, making sure they aren’t too prominent and they open in new browser tabs.
Business Hours
Business Hours on your website are important if you have a physical location open to customers. Let them know when they can stop by for a visit. If you don’t have a physical location, I still encourage you to give office hours. Published operating hours will help establish boundaries from the start. They also give customers an idea of when they can expect to hear back from you.
Turn Around Time
Similarly, Turn Around Times are also great to manage expectations. For example, it’s ok to take a couple of days to return an inquiry – just be sure to mention that on your contact page so there are no surprises.
FAQs
Meanwhile, FAQs can be helpful on your website contact page if you get a lot of the same questions over and over again. Answer them here if reducing inquiries is one of your goals.
Map
A Map if you have a physical location. Integrating your website with Google Maps helps people find you and is free to get started. Or if you prefer something a little more bespoke, illustrated maps can be a cute touch.
Testimonials
Lastly, Testimonials are my secret weapon on a great contact page. There may still be some doubt and hesitation in getting in touch with you. A glowing testimonial might just encourage them to click send!
Do you have all of these on your contact page? Check out mine if you’re looking for a little design inspiration!
Behind the blog
I’m Vanessa. The Founder & Creative Director of Vanessa Bucceri Creative.
We work with ambitious service professionals who are ready to uplevel their brand identity so they can flourish in their businesses. We show style-minded business owners just like you how to connect with your audience through artful branding & web design - all while truly listening to your vision and intuitively bringing it to life.
More About VBC
Welcome to Allora! A bi-monthly digest sharing style and strategy related to branding, web design, and business ownership for graciously ambitious service professionals.
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