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First off I have to say it feels like a dream come true to actually be writing this post. Useful tools for my first year of online business – I’m finally launching my own online business! I have to admit, I’ve been preparing for this day for about 5 years now. When guru’s in the […]

Useful Tools for my First Year of Online Business | Vanessa Bucceri Creative

Useful Tools for my First Year of Online Business

I’m excited to share with you the details of my most recent project, luxury travel branding and web design for Lotus Travel. Recently on the blog, I introduced you to my longtime friend Stephanie. She was launching a travel and wellness website under the name Unwind with Steph. The final branding looked great! However, Steph […]

Luxury Travel Branding and Website | Lotus Travel

Luxury Travel Branding & Web Design | Lotus Travel | Vanessa Bucceri Creative

One of the hardest jobs of a business owner is finding the people you are here to help. We all have a product or a service but what will ultimately decide our success or our failure is the ability to find the right customers. The secret to attracting those clients is an Ideal Customer Profile. […]

Should I actually bother with an Ideal Customer Profile | Vanessa Bucceri Creative

Should I actually bother with an Ideal Customer Profile?

If you’re looking to invest in branding and web design, I’m sure you’ve asked yourself the question: “Is my web design really that important?” Well, as someone who has chosen to design and build websites for a living, my answer is a resounding “Yes!” Your website is the virtual storefront of your business. It’s up […]

The importance of Web Design | Why it matters

Is my Web Design really that Important?

Online users love simple website design. In a recent blog post, I wrote about the importance of good web design and the need to keep your website simple. Today, I thought we’d take a closer look at how can you use the “Keep it simple, sister” principle on your website. Ready to keep readers engaged […]

How to use the KISS Principle on your Website

I had the pleasure of working with my friend Stephanie recently as she was launching her blog Unwind with Steph. Steph was just starting off so was looking for a travel and wellness brand identity plus some help with her WordPress website. She knew she wanted the look and feel of her blog to be […]

Travel and Wellness Branding | Brand Identity Design by Vanessa Bucceri Creative

Travel and Wellness Brand Identity | Unwind with Steph

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Behind the blog

I’m Vanessa. The Founder & Creative Director of Vanessa Bucceri Creative.

We work with ambitious service professionals who are ready to uplevel their brand identity so they can flourish in their businesses. We show style-minded business owners just like you how to connect with your audience through artful branding & web design - all while truly listening to your vision and intuitively bringing it to life.

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Welcome to Allora! A bi-monthly digest sharing style and strategy related to branding, web design, and business ownership for graciously ambitious service professionals.

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