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In 2019, I started the tradition of picking a word of the year for myself. At the time, I was eight months into my business and feeling very much like a newbie entrepreneur. Leads were few and far between. Projects I did book were sporadic and life felt very unsettled. Reflecting on My 2019 Word […]

Back in December, Pantone announced their 2020 Colour of the Year selection to be 19-4052 Classic Blue. Chosen for it’s timeless and enduring characteristics, Pantone picked this colour to bring a “sense of peace and tranquillity to the human spirit, offering refuge” as we enter a new decade. Described as solid, reflective and dependable, Classic […]

A mood board is the first deliverable in any design project. After a design consult, a brand discovery questionnaire and a little Pinterest collaboration, I take your descriptions of your business and translate those words into a visual design direction.⁠ A combination of colours, typography, patterns, textures and images, mood boards pull inspiration together to […]

My Top 5 Lessons Learned In The First Year Of Business On May 31st, I celebrated the 1st anniversary of my web design business! To commemorate the occasion, I wanted to reflect back on the tough lessons I learned and as I started to brainstorm ideas the list kept growing! To say this first year […]

Today I’m excited to announce the launch of my latest web design project for portrait photographer Marsha Kwasnicki! Marsha is a South Surrey / White Rock photographer specializing in beauty, personal branding and family portraiture. Her style is elegant and emotive, so I really enjoyed the challenge of working with darker tones. Marsha came to […]

If there is one question I hear the most about building a website, it’s this: What is the best website builder for SEO? Is one better than the other or are they all the same? So, today I’m going to give you my take on it and hopefully clear up any confusion. Let’s start with […]

I’ve been working on a few new projects as of late and coming across some really beautiful Google font combinations. Today I wanted to share my current faves with you and how to use them in your next graphic or web design project! For those of you that are new to Google Fonts, it’s a […]

Understanding your ideal client is such an important part of running a business. Without customers, it’s safe to assume your business won’t succeed. So, the better you know exactly who your ideal customer avatar is the better you can help serve them. That being said, at the early stages of any business, it can be […]

Social Media has become a daily habit for most of us. Because of this, an important part of any business marketing strategy is social media. Your ideal customers are using it so how do you connect with them in a meaningful way? Today, I’m sharing 5 tips to help you build an effective social media […]

I’m excited to share my latest project with you – creative direction & web design for a local coffee shop, Cravings Coffee. Cravings Coffee in Delta BC has been locally owned and operated for over 24 years. They are well known and loved within their community but were looking to build brand awareness online. Coffee […]