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I’ve been an avid reader of Paige Brunton’s blog for a few years now. When I was just starting out as a web designer, her advice helped me so much. Now to be featured in her web designers speak out series is such an honour. Paige posted 7 different articles in her speak out series. […]

Brand photography is an important investment for your business. A good collection of cohesive images will elevate your website, social media and all other touchpoints where you may use pictures for your business. The key to getting the most value out of your brand photoshoot is lots of preparation. When you’re prepared, you can make […]

Last week we launched the new branding and web design for KH Masonry. I’m so excited to share all the project details with you here! KH Masonry Branding The Design Inspiration For this project, we were after an honest and trustworthy design. The branding for KH Masonry had to reflect their quality workmanship and craftsmanship. […]

Investing in your business can be a scary leap of faith. It’s especially hard when finances are tight and funds are scarce at the beginning. In my first two years of business, there wasn’t much revenue to work with so I had to be selective with where the money went. Investing in My Business – […]

I’m so excited to share my latest project with you today – the new branding and web design for Pink Moon Jewelry. The creative direction was inspired by pink sand deserts, crystals and connection. Pink Moon’s mantra is jewelry with purpose and this very much inspired the overall brand story as you can see in […]

A custom website design or a pre-designed website template – What’s the difference & how to know what’s best for your business?⁠ If you’re looking to set up a website, there are so many options and it can be really difficult to choose the best one for you. So today, I’m going to break down […]

Today I’d like to share a little behind the scenes of the website design for Krys B Sweet Treats. This site launched back in November just in time for Christmas cookie sales! Keep scrolling to see the creative direction behind this cookie shop website design! The Design Inspiration & Creative Direction This project was such […]

With so many businesses marketing through social media these days, I often hear the question “do I need a website for my business?” As a web designer, I might be a little biased. Yes, you absolutely need one! Today I’m sharing 6 proven reasons why I think a website is important for your business. 1. […]

Today I’d like to introduce you to my Showit template shop! This shop has been in the works for some time and I’m so excited (even a little scared) to share it with you here! “Perfectionism is hiding” – what powerful words those are by the incredible Seth Godin⁠. Being a creator is scary. You put […]

A big part of a successful website is copywriting. While images, colour, fonts and graphics all help convey a message, your words are so important in telling your brand story. ⁠Enter the brand voice. What is Brand Voice? Defined by CoSchedule as “the personality and emotion infused into a company’s communication.” Your brand voice is […]