If there is one question I hear the most about building a website, it’s this: What is the best website builder for SEO? Is one better than the other or are they all the same? So, today I’m going to give you my take on it and hopefully clear up any confusion. Let’s start with […]
I’ve been working on a few new projects as of late and coming across some really beautiful Google font combinations. Today I wanted to share my current faves with you and how to use them in your next graphic or website design project! For those of you that are new to Google Fonts, it’s a […]
Understanding your ideal client is such an important part of running a business. Without customers, it’s safe to assume your business won’t succeed. So, the better you know exactly who your ideal customer avatar is the better you can help serve them. That being said, at the early stages of any business, it can be […]
Social Media has become a daily habit for most of us. Because of this, an important part of any business marketing strategy is social media. Your ideal customers are using it so how do you connect with them in a meaningful way? Today, I’m sharing 5 tips to help you build an effective social media […]
I’ve been using Later, the Instagram scheduler since I first launched my business in May of 2018. For those of you not familiar with the app, it’s a marketing platform that allows you to schedule all your Instagram content in advance. Since I have been using it consistently for the past year, I thought it […]
Website SEO (or search engine optimization) may not be the prettiest thing to talk about BUT it is an important part of any web design project. So, today I’m sharing some simple SEO tips to help get you found online. Why is SEO so important? Well, search engine optimization will help you rank for important […]
Say you booked a web design consult with me… what would that look like? Well, most clients use the time to tell me all about their business – what they do, who they serve & how they help. They tell me about what they need and I spend a lot of time listening. Once I […]
Showit 5 is by far my favourite web building tool. Whatever you imagine, you can most probably create it. So, let’s take a closer look at an essential component to any good website – navigation. I want to show you just what is possible so I’ve rounded up some beautiful Showit website menu designs to […]
You’ve launched your website and have a client capturing contact page. All that’s left is a marketing strategy to get web traffic and convert it into leads. Sounds simple enough right? But, how do you actually drive people to your website? If you are like most business owners (me included!), you are probably trying to […]
Client testimonials are an important part of any website. When first impressions matter the most, testimonials effectively demonstrate credibility. They are one of the best ways to build respect by showing your expertise in a relatable way. Since testimonials are so important, let’s look at how to best incorporate them into your web design. How to […]
As a business owner, there are so many places you are expected to show up for your customers. In addition to your website, there is Facebook, Instagram, and Twitter just to name a few. The good news is, if you have a well-branded website, it’s easy to create an Instagram template collection that fits your […]
KMN Events Co. | Event Designer Branding and Website Design I’m so excited to start a New Year with the launch of my latest project – event designer branding and website design for KMN Events Co.! After months of work crafting her brand identity and designing her Showit website, I’m thrilled to see her online […]
We work with ambitious service professionals who are ready to uplevel their brand identity so they can flourish in their businesses. We show style-minded business owners just like you how to connect with your audience through artful branding & web design - all while truly listening to your vision and intuitively bringing it to life.
Welcome to Allora! A bi-monthly digest sharing style and strategy related to branding, web design, and business ownership for graciously ambitious service professionals.