With so many businesses marketing through social media these days, I often hear the question “do I need a website for my business?” As a web designer, I might be a little biased. Yes, you absolutely need one! Today I’m sharing 6 proven reasons why I think a website is important for your business. 1. […]
Today I’d like to introduce you to my Showit template shop! This shop has been in the works for some time and I’m so excited (even a little scared) to share it with you here! “Perfectionism is hiding” – what powerful words those are by the incredible Seth Godin. Being a creator is scary. You put […]
If there is one question I hear the most about building a website, it’s this: What is the best website builder for SEO? Is one better than the other or are they all the same? So, today I’m going to give you my take on it and hopefully clear up any confusion. Let’s start with […]
Website SEO (or search engine optimization) may not be the prettiest thing to talk about BUT it is an important part of any web design project. So, today I’m sharing some simple SEO tips to help get you found online. Why is SEO so important? Well, search engine optimization will help you rank for important […]
Showit 5 is by far my favourite web building tool. Whatever you imagine, you can most probably create it. So, let’s take a closer look at an essential component to any good website – navigation. I want to show you just what is possible so I’ve rounded up some beautiful Showit website menu designs to […]
Client testimonials are an important part of any website. When first impressions matter the most, testimonials effectively demonstrate credibility. They are one of the best ways to build respect by showing your expertise in a relatable way. Since testimonials are so important, let’s look at how to best incorporate them into your web design. How to […]
5 Design Trends I’m Delighted For In The New Year One of my favourite December pastimes is researching all the forecasted design trends predicted for the new year. Here are my picks for the design trends I’m most looking forward to in 2019! 01. The year of the Serif Font Typography is one of my […]
Today, we are going back to basics – website basics! If you’ve never had a website but are looking to launch one and don’t know the first thing about them, then this article was written with you in mind. So keep reading! Website Basics #1 – A Domain Name The first thing to consider is […]
Today, I’m going back to basics and looking at the one most valuable and powerful thing on your web page – a call to action. The number one rule of web design is every page should end with a strong call to action. What is a Call to Action? A call to action is anything […]
What is a Website Builder? So you’ve decided you need an online home and are on the lookout for the best website builder to meet your needs. The good news is there are so many options to choose from now! The bad news is, how do you decide? Gone are the days when you needed […]
Welcome to the first post in a new series I’m calling the Designer Lingo Series! I’ll break down some common branding and web design jargon. The first term on the list is sitemaps. What is a Sitemap? Simply defined, a sitemap is a list or map of all the pages contained in a website. Sitemaps can […]
If you stumbled across my website, chances are you are considering the services of a professional website designer. The Investment Before we chat about IF you should invest in a professional website, let’s talk a little bit about the actual investment. These days it may cost you hundreds to tens of thousands for a professional […]
We work with ambitious service professionals who are ready to uplevel their brand identity so they can flourish in their businesses. We show style-minded business owners just like you how to connect with your audience through artful branding & web design - all while truly listening to your vision and intuitively bringing it to life.
Welcome to Allora! A bi-monthly digest sharing style and strategy related to branding, web design, and business ownership for graciously ambitious service professionals.